Lucia Marchese is the Chief Marketing Officer of TeamDynamix. In this capacity, she leads market strategy and development helping to drive company growth. She is responsible for overseeing go-to-market strategy, demand generation, sales enablement, and influencer relations. Lucia is well-versed in creating a bridge between marketing and sales that allows for high growth while also delivering value to the customer base. Prior to joining TeamDynamix, she operated within the office of the CMO for SunGard / FIS where she held various positions including global brand management, demand generation, corporate communications and business line support. In these roles, she fostered a culture of innovation and thought leadership, helping to drive awareness and demand across a diverse product portfolio. Highlights include acquisition integration, product portfolio packaging, cross-sell initiatives/bundling, and oversight of operations.
Lucia has over 20 years of experience in B2B software marketing, supporting global sales organizations. She holds certificates from Pragmatic Marketing and Sirius Decisions. Lucia earned a Bachelor’s degree in Mass Communications from Castleton University.